Georgia May Jagger, more rock than ever for H&M

10 January 2013

H&M has an illustrious list of international brand ambassadors. For spring, it has chosen Georgia May Jagger as the face of its "Rock'N'Roll Mansion" collection. At just 21, the daughter of Mick Jagger and model Jerry Hall is becoming one of the most in-demand models. 

The campaign, which was shot by Terry Richardson in a manor, features Georgia May Jagger wearing rock'n'roll style outfits surrounded by guitars, drums and motorcycles.

The model who incarnates the coming together of music and fashion, in great part through her famous parents, is a fitting choice for the new "Rock'N'Roll Mansion" collection.

"I think music influences fashion and has done so for generations. Music creates a certain mood and then people dress accordingly. I think it's all quite closely intertwined," declared the Rolling Stones singer's daughter.

Georgia May Jagger was very much in-demand in 2012, collaborating with brands including Just Cavalli, Hudson Jeans, Material Girl for Macy's, Rimmel and Vivienne Westwood.

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